A new truck today - be it a stripper work truck or a top trim - will have airbags, stability control, ABS, and a backup camera. Because they are legal regulations... on everything.
Are you talking about stuff like lane assist and auto-braking? You know the auto press, and car enthusiasts everywhere, generally loathe that stuff? Soccer moms and men who wear skinny jeans love it I'm sure. More safety afforded to play on their phones instead of watching the road.
The first thing I do when I use cruise on the Tundra is hold the cruise button in for 5 seconds to shut off the radar cruise control.
Why? I CAN'T STAND SETTING IT AT 77 AND ALL OF A SUDDEN BE DRIVING 70. A true stoner effect.
Bear